May 29, 2017

David Beckham to get his own underwear line

By Greg Hernandez

HollywoodNews.com: Dear readers,

I do not need much of an excuse to post a buncha pictures of dishy David Beckham in his underwear but it just so happens I have a legitimate reason today.

It seems that the world’s most famous soccer star, who made us drool when he posed in his skivvies on those underwear ads for Armani, is coming out with a line of underwear all his own!

“The whole planet went nuts when David stripped off for his Armani ads,” a source told British newspaper The Daily Mirror . “Sales went through the roof. It was decided not to renew the Armani contract and develop a business of David’s own. He has seen how fulfilling it has been for [wife] Victoria [Beckham] to branch out into business and relishes a similar challenge.”

The British soccer star reportedly boosted sales for Armani’s underwear products by 30% when he stripped down, MTV reported.

The venture will be backed by Simon Fuller and designer Stella McCartney’s husband, Alasdhair Willis, sources told MTV.

To read more from this article go to GregInHollywood.com.

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About Greg Hernandez

Greg Hernandez has written about the entertainment world for more than a decade. He is a veteran of covering many Academy Awards shows (plus Emmys, Grammys and Golden Globes) as well as film festivals, movie premieres and philanthropic events. Hernandez founded the popular Out In Hollywood blog while a writer and columnist for the "Los Angeles Daily News." He’s also a former staff writer at the "Los Angeles Times" and "The Hollywood Reporter" and has been a contributing writer to "The Advocate." Greg is the founder and editor of Greginhollywood.com

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