Angelina Jolie’s “SALT” to get Video App to Promote Blu-ray & DVD
hollywoodnews.com: Sony Pictures Home Entertainment announces the creation of a new video app based on the movie SALT.
The Compromise Your Friend app allows users to create and share a video that “outs” a friend as a spy. The app uses Facebook Connect to access images of friends who can then be humorously identified as a sleeper cell agent in a mock newscast that is cut together with scenes from SALT. The app is accessible through the SALT Facebook pageor the SALT website
Brian Harris, Creative Director at Bradley and Montgomery, who conceived and built the app on behalf of SPHE, says, “In a year that started with real Russian spies and ended with WikiLeaks posting classified information, we are talking about espionage more than anytime since the Cold War ended. How hard must it be to be a spy in the age of Facebook? We thought the idea of outing a Facebook friend as a spy – with, of course, some humorous touches – would be a fun way to celebrate the DVD/Blu-ray release of Salt.”
SALT is now on Deluxe Unrated Blu-ray and DVD and features two alternate endings not seen in theaters.
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