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The Voice coaches are the “Hollywood T.V. Stars of the Week”

By Sean O’Connell For nearly a decade, FOX’s “American Idol” has been the lone juggernaut on the singing-competition frontier. Challengers came and went, but none were able to catch on with the mainstream and crack the vice grip “Idol” had on primetime audiences.

But a few things happened that led to a shift. Simon Cowell, the finest “Idol” judge, left the panel. Replacement judges such as Ellen DeGeneres and Kara DioGuardi actually alienated viewers. So while “Idol” rejuvenated itself creatively this season and still delivered fine ratings, another show was able to slip through the force field and establish itself.

That show is NBC’s “The Voice.”

Hosted by Carson Daley, “The Voice” features musician coaches instead of judges. Christina Aguilera, Cee Lo Green, Adam Levine and Blake Shelton are focused on helping contestants, building them up instead of tearing them down with criticism.

And it’s working. HitFix reports that NBC’s show “delivered a series high in total viewers with 14.4 million and also rose 29 percent week-to-week among adults 18-49 with a 4.9 rating in the coveted demographic” recently. And the show recently learned that it will have the coveted post-Super Bowl slot next February.

Now that “Idol” has wrapped for the season, viewers need a place to turn. Now that “Idol” has grown so competitive, hopeful singers need a place to turn. The answer for both of those groups is “The Voice,” which is why we are proud to announce that “The Voice” coaches are the “Hollywood T.V. Stars of the Week.”

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