MoviePass meets movie theater resistance
By Sean O’Connell
Hollywoodnews.com: It sounds like a fantastic idea for movie patrons but, of course, it’s getting some blow back from theater owners.
MoviePass is a service that would “provide unlimited movie-going for a flat rate,” similar to a system employed by Netflix. But theater owners fought back as the concept planned to test in California, according to THR.
An AMC Theaters spokesman said that the company “would not honor” MoviePass’s smart phone pass system, while other exhibitors fell in step.
But the company insisted that MoviePass “has funding and still plans to move forward.”
What do you think? Would you like a simplified system that allows you to see movies like “Transformers” or “Larry Crowne” for one flat rate?
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