Justin Bieber and PhoneGuard, Inc. join “Remember Alex Brown Foundation”
HollywoodNews.com: Two-time Grammy nominated singer/songwriter Justin Bieber and PhoneGuard, Inc., formerly known as Options Media Group Holdings, Inc., (OTCQB: OPMG) (PINKSHEETS: OPMG) today announced the launch of a campaign dedicated to encouraging responsible texting, through the use of PhoneGuard’s acclaimed Drive Safe™ software application, which disables the texting, emailing and keyboard functions of a mobile phone while in a vehicle moving faster than 10 miles per hour.
Justin and PhoneGuard (www.PhoneGuard.com) are working closely with the Remember Alex Brown Foundation, organized by the family of teenager Alex Brown who tragically lost her life because of texting and driving. A multi-platform campaign will be rolled out over the next several weeks that will include a wide range of content, including PSA videos by Justin and the family of Alex Brown.
According to the United States Department of Transportation, more than 1,000 people die each year within the U.S. due to texting while driving. Working with PhoneGuard on this important initiative reinforces Justin’s long-standing commitment to increasing public awareness of texting while driving, while at the same time providing financial support for charities such as the Remember Alex Brown Foundation.
“As a 17-year-old driver, I am aware of the countless distractions that we teenagers face on the road, and texting is one that is preventable,” said Justin. “There are too many young people, like Alex Brown, whom we’ve lost because of texting while driving, and it is my hope that, through this partnership with PhoneGuard, we will raise awareness of this issue and create safer conditions for everyone on the road.”
PhoneGuard’s revolutionary Drive Safe™ anti-texting while driving software application suite disables the texting, emailing and keyboard functions of a mobile phone in a vehicle that is in motion.
By using GPS to track speed and coordinates, the Don’t Text Don’t Drive Mobile Application automatically turns off certain functionalities of the driver’s mobile phone when the phone is in a moving vehicle. Thus, the user will no longer be able to text, email, surf the web or instant message while driving. When the car is stopped for more than five seconds, however, the phone will automatically allow texting and other data functions to resume. Any missed text messages will be waiting for the user. Once the user starts driving again, the software will automatically block these activities again. Drive Safe™ is part of a larger application suite that features additional safety components such as a phone locator, speed parameter function and phone information wipe, in the case of a stolen phone.
“With more than 600,000 accidents and 448,000 injuries each year related to distracted driving, it’s clearly time to bring this issue to the forefront,” said PhoneGuard CEO Scott Frohman. “We’re very much looking forward to working with Justin Bieber on this initiative because he is able to connect with less experienced, new drivers and educate them about responsible texting and the Drive Safe™ application. Justin has played a key role in developing the program and his extraordinary reach will make him instrumental in promoting it. A tremendous amount of work has gone on behind the scenes since mid-May, and today is the beginning of the rollout that will include promotional videos, commercials, splash pages and websites featuring Justin, in addition to a few secret promotions that will be unveiled over the coming weeks, which we believe will be extremely inspiring and viewed by millions.”
Photo by PRPhotos
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