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More “We Bought a Zoo” sneaks for Cameron Crowe, Fox

By Sean O’Connell
Hollywoodnews.com: Saturday evening, Twentieth Century Fox has set up another slew of sneak-peek screenings for Cameron Crowe’s crowd-pleaser, “We Bought a Zoo,” giving audiences another opportunity to catch the family comedy before it enters the crowded holiday season.

“The studio’s belief seems to be that word of mouth this holiday season will be key to winning the box office derby,” Deadline reports. “Even rival studios were telling me that the approximately 800 sneaks of ‘We Bought A Zoo’ over Thanksgiving were sizzling.”

The studio did reports sellouts in several key markets. And word of mouth surrounding the screenings were largely positive. Exit scores for Crowe’s film were “over 995 in all quadrants,” the site says.

Crowe fanatics (myself included) are waiting for a return to form for the “Almost Famous” storyteller, who has been flexing his creative muscles on music documentaries. Working off a script by Aline Brosh McKenna, “We Bought a Zoo” stars Matt Damon as a single father who purchases a plot of prime Southern California land, then attempts to rejuvenate the zoo that sits on the property. It co-stars Scarlett Johansson, Thomas Haden Church, Elle Fanning an Patrick Fugit.

“Zoo” opens in theaters on Dec. 23.

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