James Caan: Will miss you old friend.                Johnny Depp Congratulations!                Ray Liotta: Rest in Peace good friend.                Peace and Love!                The 2022 Oscar Winners and Nominees                2022 Screen Actors Guild Awards: And the Winners are...                2022 Annual Oscar Nominees                Sidney Poitier: “One of Hollywood’s Greatest Legends.”                The Power of HOPE: One person can change the world by giving people HOPE! Washington, Lincoln, Martin Luther King Jr. , Mandela, Mother Teresa, Malala                2021 CRITICS CHOICE AWARDS                78th Venice International Film Festival                "Parallel Mothers" by Pedro Almodóvar. Starring Penelope Cruz                Cannes: 2021 Film Winners                "PIG" Starring Nicolas Cage                Casanova, Last Love        

Ashton Kutcher pirates opening of “Killers” at premiere

Hollywoodnews.com: Here’s a fun little exercise. Take a video camera to the movie theaters this weekend, point it at the screen, and televise the first 13 minutes of a movie to Ustream.

Then tell the police officers who are dragging you out of the theater that Ashton Kutcher says it’s OK.

That’s exactly what the Twitter-happy Hollywood star did at last night’s premiere of his action comedy, “Killers.” Kutcher announced via his Twitter feed that he’d be broadcasting the film’s opening as a promotional stunt. And the film already has made headlines for Lionsgate’s decision to hide it from critics (we assume to avoid harsh reviews).

But this is a slippery slope. Now are we allowing certain people to pirate parts of movies, but not others? Shouldn’t there be a blanket policy against ANY type of recording in a movie theater, no matter who you are? And will this method of social-network marketing actually attract audience members?

We won’t know for sure until box office numbers for “Killers” come in on Sunday afternoon. But I think Lionsgate is opening up a dangerous can of worms by using ANY kind of pirating in a semi-positive “look at us” approach to selling a movie. Because the only next step is fully-pirated copies of your movies selling on the streets, and that’s not a healthy business model.

HOLLYWOODNEWS.COM DOES NOT CONDONE, ENCOURAGE, OR APPROVE OF ANY PIRACY ACTIVITY BY ANYONE, ANYWHERE AS WELL AS ANY COPYRIGHT INFRINGEMENT.

Breaking News, Entertainment News, Movie News, Hollywood News

About HollywoodNews.com

Doing our best to bring you "The Pulse of New Hollywood®." Follow us @hollywoodnews

Follow us

Breaking Hollywood News   


UPDATES BY EMAIL

Leave a comment

You must be logged in to post a comment.