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Beyonce’s ‘I Am…World Tour DVD’ goes double platinum in less than a week

HollywoodNews.com: Beyonce’s “I Am… World Tour” full-length concert film, lensed during the artist’s record-breaking international concert tour, has been certified double platinum after its initial release on Friday, November 26. The DVD holds the #1 position on Nielsen SoundScan Music DVD chart.

In Brazil, where Beyonce played to massive audiences, including 60,000 in Sao Paulo, last winter, the DVD has been certified platinum.

The concert film, with it’s never-before-seen, intimate footage of the star around the world, played on big screens in select cities around the country on November 18, the two-year anniversary of the release of the multi-platinum I AM…SASHA FIERCE album, which has sold more than six million copies and 15 million digital singles worldwide, while earning a record-breaking six Grammy Awards, the most ever for a female artist in a single year, in 2010.

Produced, directed and edited by Beyonce for her own Parkwood Pictures, the “I Am… World Tour” concert film is an immersive entertainment experience, weaving together peak concert and tour footage from 108 shows, 78 cities, 32 countries, on six continents with 1.1 million fans in Europe, Asia, South American and the US to create the ne plus ultra Beyonce concert experience, seen from the artist’s perspective.

In addition to offering rare behind-the-scenes glimpses into the dynamic personal world of Beyonce on tour, the film features dazzling performances of more than twenty # 1 hits transformed for the stage, guest appearances by superstars Kanye West and Jay-Z, spectacular staging, costumes, lighting and production values.

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