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Tag Archives: The Nielsen Company BV

Betty White’s “Hot In Cleveland” becomes #1 cable sitcom of the year

HollywoodNews.com: Betty White just continues on her hot streak towards success. Her new show “Hot In Cleveland” that also stars Valerie Bertinelli, Jane Leeves, and Wendie Malick has just become the number one cable sitcom of the year. The series finale averaged over 4 million viewers according to the Nielsen[...]

Market Research Expert Kevin Goetz Launches Screen Engine LLC

BY ROBERT W. WELKOS Movie research expert Kevin Goetz announced today the launch of a new research, marketing and consulting firm, Screen Engine, LLC, to offer a spectrum of products and services to the movie industry. Goetz, a 23-year veteran of motion picture market research, hopes his new company will[...]